Page 18 - LUA Sep - October 2022 for Magzter
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SPECIAL REPORT





          HOW innovation-led

         LED DIGITALISATION



         REVITALISED THE


         AIR CARGO INDUSTRY?




         Digital transformation and sustainability became the two megatrends of 2021 as a
         response to the pandemic and the widespread supply chain crisis. However, it was
         the efficiency and reliability of digital processes and innovations, where human error
         is reduced and which presented great cost savings and risk reduction for businesses
         worldwide that seemed to have caught on when it comes to the air cargo sector,
         reports Lakshmi Ajay

              or years the air cargo logistics                               part of its Ultra Track cargo tracking service.
              industry has remained marred                                   With near real-time visibility into shipment
              with inefficiencies, paperwork, and                            status and location for airport-to-airport
        Fopaqueness in the supply chain                                      moves of high-value goods, Cathay Pacific
         with several of its important stakeholders                          transformed the customer experience while
         working in information silos.                                       reducing operational costs.
           While many systems and processes                                     “In terms of first and last mile
         are still manual, this lack of innovations                          shipment tracking, innovative cloud-
         can be attributed to regulatory oversight,                          based technology can provide the air
         resistance to change, large legacy                                  cargo industry with real-time visibility/
         infrastructures, differing standards, and or                        ETA for ULDs and shipment status
         lack of capital.                          Air cargo                 updates. Customer expectations have
           However post the outbreak of the        community                 moved from “Where’s my stuff?” to also
         Coronavirus pandemic in March 2020,                                 include “How’s my stuff?” The condition
         innovations that may have taken years     systems can               of goods in transit has been especially
         to roll out were adopted within days or   unlock a value of         critical for high-value goods and pharma
         months across the value chain in many     at least over $9Bn        shipments in particular. This particular
         areas. From sensors capable of tracking                             technology innovation
         location and condition of shipments       annually and save         has been enabled by the
         to digital tags, 3D scanning, digital     around 120,000            advancement in next-
         identification, innovative, interfacing                             generation equipment
         legacy systems with open architecture-    trees annually            tags and readers to monitor the
         based software, AI-led machine learning   contributing to           location and condition of ULDs and their
         to analyze swathes of real-time data,                               contents, including temperature, humidity,
         improving track and trace via Bluetooth,   the environment.         light, movement, security, and chain of
         or electronic devices, to wearable robotics,          AMAR MORE     custody of goods,” shared Scott Sangster,
         air cargo logistics went digital in a                 KALE LOGISTICS  General Manager, Global Logistics Service
         multitude of areas. Incidentally, the leading                       Providers at Descartes.
         trade body International Air Transport   ensured today that cargo can today   “This innovation has also increased the
         Association (IATA) also hosted its first   communicate things about itself even   ability for asset owners to charge detention
         ever ‘Innovation Day’ at its Geneva,   before leaving the source and breaking   and demurrage on assets not being
         Switzerland office on 31 May 2022.   information silos.             properly returned to owners, which has led
                                             Cathay Pacific Cargo, for instance,   to increased revenue,” Sangster added.
         MAKING CARGO                      deployed the Descartes CORE Tracking   Previously an average air cargo
         INTERACTIVE                       Bluetooth Low Energy (BLE) readers, tags,   shipment had 30 types of documents, over
         The power of technology and data has   and network to several airports worldwide as   124 copies of paper, and was supposed to

       16 LUA                                                                            SEPTEMBER - OCTOBER 2022
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