Page 4 - Logistics Update Africa March - April 2024 issue for Website

VOL. 14 ISSUE 2 | MAR- APR 2024

GROUP EDITOR-IN-CHIEF COVER STORY
POSITIONING LOGISTICS AS
R. K. Patra 4
editor@statmediagroup.com COMPETITIVE ADVANTAGE FOR
AFRICAN FLOWERS, PERISHABLES
EDITOR With increasing competition on the global stage, flowers,
Reji John fruits, vegetables and meat produced in
reji@statmediagroup.com Africa can have an advantage
by strengthening its supply
chain ecosystem.
ASSOCIATE EDITOR
Jyothi Shankaran
jyothi@statmediagroup.com
ASSISTANT EDITOR
Libin Chacko Kurian
libin@statmediagroup.com

SALES & MARKETING
Renju Raju
renju@statmediagroup.com

ART DIRECTOR
Suhas Patki
suhas@statmediagroup.com FEATURE 10
10 CAN DATA-DRIVEN INSIGHTS BOOST SUSTAINABILITY
SENIOR GRAPHIC DESIGNER AND REVOLUTIONISE FLOWER LOGISTICS
Prasad Mohite By utilising the appropriate KPIs, quality data points, and data analysis,
prasad@statmediagroup.com logistics companies are poised to increase the shelf life of perishable
items such as flowers.
SENIOR DESIGNER
Zaki Hasan
zaki@statmediagroup.com SPOTLIGHT
12 HOW WOMEN ARE BREAKING STEREOTYPES IN 12
EDITORIAL & ADMIN. OFFICE KENYA'S FLORICULTURE SECTOR
LOGISTICS UPDATE AFRICA
710, Vindhya Comm. Complex, Women entrepreneurs in Kenya's floriculture sector are cultivating
not just flowers but change. Through their resilience, innovation, and
Sector - 11, Central Business District, determination, they are reshaping the industry and inspiring future
Navi Mumbai - 400 614. (INDIA) women entrepreneurs.
Tel.: (91 + 22) 2756 3481
Fax: (91 + 22) 2756 3482
E-mail: info@statmediagroup.com FOCUS
www.logupdateafrica.com WHY SHOULD YOU UPGRADE YOUR FLOWER
14 14
a STAT MEDIA GROUP venture EXPORT PACKAGING TECHNIQUES?
Are you still using flower packaging from the 1960s? If so, consider
upgrading your packaging to increase profit margins, reduce costs,
minimise waste, and decrease flower damage.

SPECIAL REPORT
16 BREAKING BARRIERS: WOMEN IN LOGISTICS 16
Women are on the rise, bringing fresh perspectives and filling
crucial talent gaps. This trend is driven by a combination of
factors, including the need for a more diverse workforce and initiatives
that empower women in this traditionally male-dominated field.

INDUSTRY REPORT
20 THE ARTERIES OF TRADE: HOW INFRASTRUCTURE
IS FUELING AFRICA'S LOGISTICS BOOM
Published by REJI JOHN on behalf of Formerly recognised predominantly for its expansive landscapes and 20
STAT MEDIA GROUP, 710, Vindhya Comm. Complex, Sector - 11, abundant resources, Africa is now emerging as an economic powerhouse.
Central Business District, Navi Mumbai - 400 614 and Printed at
M/S. SAISHA PRINTS However, substantial infrastructure limitations hinder progress.
453, A-1, SHAH AND NAHAR INDUSTRIAL ESTATE,
DHANRAJ MILL COMPOUND, LOWER PAREL,
MUMBAI-400 013, MAHARASHTRA, INDIA NEWS
All rights reserved, no part of this magazine shall be reproduced Read the latest news from aviation, shipping, logistics, and
in any form in full or part thereof without prior written 26
permission from the Publisher. supply chain sectors.